Bert Shlensky and his executive team bring a combined and diverse 40 years of experience to every project with a strong analytical, professional, and creative foundation. Right and Left Brain Solutions is a small organization with low overhead and large capabilities. Each project is headed by one of the principals who are personally involved in sales, program planning, and execution. The projects are then staffed with our network of expert professionals. We are particularly proficient in marketing, new-product launches, off-shore sourcing, inventory management, and direct marketing.
The firm recruits specialists with both industry and professional skills for each project. Our mantra is to provide professionals with technical skills who will develop innovative solutions that can be executed by our clients. The Right and Left Brain team bring experience in strategy, marketing, e-commerce, and sales to the table of each project.
Bert Shlensky, Ph.D. – Founder
Bert Shlensky, Ph.D. has over 30 years of executive experience as a visionary, results-driven executive leader. He has a strong track record of achieving growth and operating successful businesses.
After founding Right and Left Brain Integrated Solutions in 2004, Bert has worked heavily in the home furnishings industry.
Most recently, his company has initiated three entrepreneurial startup businesses that achieved sales within 6 months of their funding. The first was involved in marketing an innovative two piece slip cover to key retailers like J. C. Penney and Wal-Mart. The second combined Chinese production, internet marketing, and innovative logistics to market high-quality slip-covered furniture at $500 less than competition with 2 week in-stock deliveries.
The company also recently launched a program with an innovative slipcovered headboard that will sell for $100 compared to comparative products for $300-$500. The program is projected to reach about $5 million in 2009 with initial placements in Bed Bath & Beyond, Target online, and 15 other internet sites.
Prior to founding Right and Left Brain Solutions, Bert was President and CEO of Sure Fit Products. He joined Sure Fit in 1992 as a turnaround specialist to rescue a company from a failed leverage buy-out. With his help, Sure Fit grew from $50 to $150 million in five years with $12 million in operating profits and was positioned to be the category leader.
Prior to joining Sure Fit, Bert headed a number of West Point-Pepperell’s business units. He joined West Point in 1985 as President of their apparel fabrics business. He then headed the $400 million Cluett shirt group, which included Arrow, Burberry, Colors and private label shirt companies. He reorganized the division into marketing and operations groups, expanded importing, and developed a number of marketing and operations groups.
Bert graduated from Roosevelt University and received his MBA and Ph.D. from the Sloan School of Management at M.I.T. He has also participated in a number of programs at Harvard’s Kennedy Institute and Lehigh University’s entrepreneur program.
Justin Valley – Writer and Editor
Justin is a technical writer, author, and software training professional. He is an expert at taking technical information and distilling it into the most usable form for his audiences. Justin has seven years of experience consulting on the change management teams during ERP Software Implementations for multiple Fortune 500 companies across
four continents. Justin is a Principal in the start-up professional document editing services company BeforeUSendIt.com.
Justin has an MBA from San Diego State University and a B.S. in Management Science and Information Systems from Penn State University.
Victor Hollingsworth – Designer and Fashion Consultant
Victor Hollingsworth, Home Fashion Consultant working within the home textile industry in the development, design, merchandising, brand development, trend development and sourcing of a broad range of products.
Victor is a special merchant who is able to integrate a superior aesthetic and sense of style, technical expertise and experience and conceptual thinker. He is an excellent presenter and communicator of programs through his passion and trend setting approach.
He has traveled and managed projects in several countries in the Far East and India. In addition he has the practical experience of working in premier retailers ABC Home and Macy’s ’s as well as designing, developing and sourcing collections for Joseph Aboud Home Collection, Maytex Home Fashions, CHF Industries and Ron Chereskin Home Collection amongst others. He is a serial entrepreneur having developed and managed his own luxury retail boutique in Coral Gables, Florida as well as having the ability of managing projects with a keen sense of the competitive environment.